1. The textual perspective they assume that it's static, that there is a formula for producing the genre.
-Study the text to identify how the text could be shortened or simplified.
2. The individual perspective is more interested in the writing process rather then the formula.
-They assume that the text is an individual creation.
3. The social perspective assumes that the writer is trying to appeal to an audience to accomplish something.
-Thinking about the purpose for the document, whose going to be reading it, what you want them to do about it.
-The genre was created by people over time. They saw a certain purpose they needed to achieve, so certain documents came into being.
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